Divya Sharma

Assistant Professor
Faculty In-charge - Global Engagements

[email protected]


Divya Sharma is a faculty in the area of Information Management at MDI Gurgaon. She has completed the Fellow Program in Management from Indian Institute of Management Calcutta. She is the recipient of the Satish K Sehgal Doctoral Student Award (2018) for excellence in scholarship and organizational citizenship at IIM Calcutta. After completing her doctoral studies, she started her academic journey at the Indian Institute of Management Rohtak, and was thereafter employed with the OP Jindal Global University. She has also offered courses in a visiting capacity at IMI, New Delhi.

Prior to her doctoral studies, she has also worked for four years with public, as well as, private organizations. She served in the capacity of Scientific Officer at the National Informatics Centre (Govt. of India) where she was responsible for various technology and policy aspects of her project. She also worked as Computer Scientist in Belzabar Software Design India Pvt. Ltd.


Prof. Divya has taught courses at graduate, post-graduate, executive, and doctoral levels. Her teaching expertise lies in the areas of Digital Transformation, Data Analytics, Machine Learning, Data Visualization, Digital Business Models, Social Network Analysis, Platform Ecosystems, Business Dynamics, Social Media, and E-commerce.

Prof. Divya’s research has been published in several international peer-reviewed conferences and journals, and two of her research papers have been highly commended by the 2019 Emerald Literati Awards. One of her research projects as been funded by the IIMA IDEA Telecom Centre of Excellence (IITCOE). She has also been involved in the organization of academic conferences and conclaves and has rendered academic service as a reviewer for various international journals and conferences.

List of publications:

Journal Articles

Vimalkumar, M., Gupta, A., Sharma, D., & Dwivedi, Y. K. (2021). Understanding the Effect that Task Complexity has on Automation Potential and Opacity: Implications for Algorithmic Fairness. AIS Transactions on Human-Computer Interaction, 13(1).

Gupta A., Mateen A., Sharma D., Sarkar U.K., Thomas V.C. (2019). “Combating incumbency advantage of network effects: The role of entrant’s decisions and consumer preferences”, Competition and Regulation in Network Industries.

Jain A., & Sharma D. (2018). "Workarounds and social support: the saviors for visually impaired bankers in India", Journal of Information, Communication and Ethics in Society, Vol. 16 Issue: 2, pp.138-156.

Sharma D., Gupta A., Mateen A., & Pratap S. (2018). "Making sense of the changing face of Google’s search engine results page: an advertiser’s perspective", Journal of Information, Communication and Ethics in Society, Vol. 16 Issue: 1, pp.90-107.

Book Chapter

Sharma, D., Saha, B., Sarkar, U. K. (2016). Affordance Lost, Affordance Regained, and Affordance Surrendered: The Becoming of Reachability on Social Media Platforms. In L. Introna, D. Kavanagh, S. Kelly, W. Orlikowski, and S. Scott (eds.), Beyond Interpretivism? New Encounters with Technology and Organization, Springer International Publishing.


Prof. Divya has delivered talks and training sessions for various public sector undertakings, including Power Grid Corporation and Ordnance Factory Board. She can develop training programs in the areas of Digital Transformation and Data Analytics.